Wednesday, January 17, 2007
Bollywood star and ex-Miss World 1994, Miss Aishwarya Rai got engaged to Bollywood's current blue-eyed boy Abhishek Bachchan. All the T.V. channels and newspapers are tirelessly inking every drop of news about the biggest story in tinseltown this year.
With the astrologers predicting marriage dates, the daily "tamasha" is talking its toll on viewers and readers alike. That the groom happens to be the "Guru" of "Sarkaar-fame", gives this "fame-jodi" much hype and gripe.
After AB Junior, the scion of the Bachchan family planned to get hitched to Ash, we have now to hitch a routine ride about the whole saga on no less that the front page with big fonts.
It seems TNN, Mumbai Mirror, DNA, Midday have all gone beserk along with NDTV, Zee, Star et all.
From the pujas that Ash performed to quell her Mangalic(Mars-ridden) Kundali(horoscope) to the dresses and tresses she will wear before the inevitible Shubh(mangal) Saavdhan, all the stories are front, mid and entertainment section news.
It seems entertainment is now the theme of page1 & page 3 party regulars could soon be gazing at you upfront when the wedding party is finally done.
The big 'A' of the Bachchan pariwar cant help but praise his soon-to-be-bahu. Typically Junior B has been the dignified & gentleman boyfriend (unlike his father who seems to be screaming from pagetops). After his & Karishma Kapoor(of the Prithviraj-Raj Kappor khaandaan) engagement went kaput & Karishma Kapoor got married to Delhi based, polo playing businessman Sanjay Kapur, Abhishek concentrated on his career. Soon enough he was the darling of the masses and won accolades for his performances in Bluffmaster, Sarkaar, Dhoom-2, B&B, Guru.
After proposing to Rai in New York at the Guru premier, Junior B landed at her parents then his parents in India to seek their permissions and blessings, in typical traditional fare.
The trio of As; Amar, Amit(abh), Anil attended the Sunday "mangani"(engagement) along with Sonali Bendre, directors Apoorva Lakhia and Karan Johar(with mother Hiroo Johar), Tina Ambani, designers Abu Jani & Sandeep Khosla, & Anupam and Kiran Kher.
Ash is rumoured to recieve 21 sarees from Lucknow worth Rs.2.33 lakh as "shagun". A priceless "Banarsi Lehenga" has also been ordered estimated to be Rs2 lakh. Crafted by a master weaver, it will have Banarsi zardozi and Kokatan-Jaipuri embroidery on silken base.
Soon after the enagement AB Jr left for Jaipur along with mom Jaya for Goldie Behl's Drona shoot. Ash is shooting for Jodha-Akbar in Karjat.
Collectively though Bachchan brand is estimated by adman Prahlad Kakar at around 600-700 crores now! The individual or combo pack of Amitabh, Jaya, Aishwarya & Abhishek will be mind-blowing.
Hopefully a "chat-mangni-pat-bhya' will save the onslaught & overkill of poeple like me who are being constantly bombarded by every neew piece of date. God bless the luck couple.
And finally we have our very own hyped superstar couple to boot along the lines of Angelina Jolie & Bard Pitt.
The new couple can be christened "ABHAISHEK"
Technorati Tags: Aishwarya Rai , Abhishek Bachchan